At EA, we are story-first in everything we do.

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Story is the most fundamental way humans understand and relate to the world. So, we look at the role of story as an intuitive, comfortable way to organize, understand, and use an ever-growing, ever-more-complicated array of marketing technology platforms. 

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When we start a project, we ask:

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• What is the story here? 
• How can we uncover the story to tell and the story we need to listen to? 
• And ultimately, how can we help our client's organization become a part of that narrative in a more meaningful, impactful way — to have a great story, not simply tell one?