Content Discovery workshops are different from our Brand Discovery Workshops, which, like their name suggests, focus on your brand. 

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Content Discovery Workshops are exercises focused on web content: creating it, editing it, and drilling down into how your existing content performs to create a better experience upon redesign of your site. 

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Let’s say you’ve already got a brand strategy, but we’re working on design. As part of a workshop, we’d look at your old website, research your audiences, and puzzle out what we can do to create an improved experience on your new site. We also offer content discovery workshops to help create content strategies for brands; we’ll talk about potential blogs and articles, what kinds of thought leadership you want to produce, and figure out the best, most strategic way to do it. 

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Content Discovery Workshops put your team in a virtual room with ours for an immersive, collaborative, and insightful session of about two hours in length. In them, we talk about everything content-related that will be included in your new web experience and use our findings as a foundation to inform  content creation, UX writing, design, and to some degree, website development. 

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Need more? Here you go: 

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