We take great pride in our knack for understanding users in ways that go deeper than the surface.

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More than that, what sets our approach to user research apart is our ability to consider both the functional and emotional factors that drive user behavior. 

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We’re strongly driven by story at Edgar Allan and are a bunch of research junkies who tailor our approach to fit the unique needs and goals of every client, focusing on providing insights that are both actionable and empowering. 

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This tactic helps clients make informed decisions and take concrete steps in terms of design and content, all to meet their user needs and achieve their business goals. 

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Want to know more about our approach to user research? Take a look at this article: 

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User research is an area we think and write about often. Check out these articles for more insight into our thoughts and processes:

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